The Market Outperformer - Newsletter Subscriptions Integrating Ubercart (e-commerce), Paypal, and MailChimp.

GOALS

We needed to create new brand and website for The Market Outperformer, a financial newsletter. The client had very specific directives for design and functionality and we wanted it to work with Drupal. Maximizing SEO was also a primary goal, and client also had expectations to advertise online.

FEATURES

• Post Newsletters (in PDF format) for members only.
• Post sample newsletters for prospects, who must submit their email address to view.
• Signups get placed on one of two email lists - Guests or Members.
• Integrated with MailChimp system.
• eCommerce, created with Ubercart, utilizes Paypal.
• Client can update several types of charts on the webpages.
• Client can continually add select news stories/links, usually about ETF's.
• Toggle/expand FAQs page.
• Client is utilizing Google Adwords to advertise online.

RESULTS

Site launched recently so traffic is till light, but it is already #1 on Google, Yahoo, and Bing for primary target search phrase. The site has already made some sales and started getting additions to the email lists.